TikTok Shop mastery, in the palm of your hand.

Outcome: Register a seller account, select the correct entity type, and complete onboarding.

1. 1. PrepareGather the legal entity, tax, banking, warehouse and owner-access records required for your market.
2. 2. ExecuteComplete the task in Seller Center, then document the owner, settings and connected assets.
3. 3. VerifyRun an access or order-path check and save proof that every required field is active.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Submit company documents, tax information, identity verification, and proof of address.

1. 1. PrepareGather the legal entity, tax, banking, warehouse and owner-access records required for your market.
2. 2. ExecuteComplete the task in Seller Center, then document the owner, settings and connected assets.
3. 3. VerifyRun an access or order-path check and save proof that every required field is active.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Understand every major dashboard, menu, feature, and account setting.

1. 1. PrepareGather the legal entity, tax, banking, warehouse and owner-access records required for your market.
2. 2. ExecuteComplete the task in Seller Center, then document the owner, settings and connected assets.
3. 3. VerifyRun an access or order-path check and save proof that every required field is active.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Invite team members by email, assign roles, and verify permissions.

1. 1. PrepareGather the legal entity, tax, banking, warehouse and owner-access records required for your market.
2. 2. ExecuteComplete the task in Seller Center, then document the owner, settings and connected assets.
3. 3. VerifyRun an access or order-path check and save proof that every required field is active.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Create a Business Center and connect relevant business assets.

1. 1. PrepareGather the legal entity, tax, banking, warehouse and owner-access records required for your market.
2. 2. ExecuteComplete the task in Seller Center, then document the owner, settings and connected assets.
3. 3. VerifyRun an access or order-path check and save proof that every required field is active.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Configure billing, permissions, business verification, and account access.

1. 1. PrepareGather the legal entity, tax, banking, warehouse and owner-access records required for your market.
2. 2. ExecuteComplete the task in Seller Center, then document the owner, settings and connected assets.
3. 3. VerifyRun an access or order-path check and save proof that every required field is active.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Connect Shopify with TikTok Shop and configure product, inventory, and order synchronization.

1. 1. PrepareGather the legal entity, tax, banking, warehouse and owner-access records required for your market.
2. 2. ExecuteComplete the task in Seller Center, then document the owner, settings and connected assets.
3. 3. VerifyRun an access or order-path check and save proof that every required field is active.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Configure shipping templates, fulfillment locations, and return addresses.

1. 1. PrepareGather the legal entity, tax, banking, warehouse and owner-access records required for your market.
2. 2. ExecuteComplete the task in Seller Center, then document the owner, settings and connected assets.
3. 3. VerifyRun an access or order-path check and save proof that every required field is active.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Connect banking information and understand payout schedules, holds, and settlement reports.

1. 1. PrepareGather the legal entity, tax, banking, warehouse and owner-access records required for your market.
2. 2. ExecuteComplete the task in Seller Center, then document the owner, settings and connected assets.
3. 3. VerifyRun an access or order-path check and save proof that every required field is active.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Configure two-factor authentication, review permissions, and protect account ownership.

1. 1. PrepareGather the legal entity, tax, banking, warehouse and owner-access records required for your market.
2. 2. ExecuteComplete the task in Seller Center, then document the owner, settings and connected assets.
3. 3. VerifyRun an access or order-path check and save proof that every required field is active.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Identify products using GMV, order velocity, pricing, creator activity, and trends.

1. 1. PrepareDefine the target customer, acceptable price band, margin floor and supply constraints before opening a research tool.
2. 2. ExecuteCollect comparable products and score demand, content potential, competition and unit economics consistently.
3. 3. VerifyKeep evidence for each score and reject opportunities that fail margin or supply checks.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Analyze competitor stores, products, creator performance, and promotional strategies.

1. 1. PrepareDefine the target customer, acceptable price band, margin floor and supply constraints before opening a research tool.
2. 2. ExecuteCollect comparable products and score demand, content potential, competition and unit economics consistently.
3. 3. VerifyKeep evidence for each score and reject opportunities that fail margin or supply checks.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Evaluate product demand, demonstrations, differentiation, and purchase intent.

1. 1. PrepareDefine the target customer, acceptable price band, margin floor and supply constraints before opening a research tool.
2. 2. ExecuteCollect comparable products and score demand, content potential, competition and unit economics consistently.
3. 3. VerifyKeep evidence for each score and reject opportunities that fail margin or supply checks.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Choose one or two products to prioritize for initial scaling.

1. 1. PrepareDefine the target customer, acceptable price band, margin floor and supply constraints before opening a research tool.
2. 2. ExecuteCollect comparable products and score demand, content potential, competition and unit economics consistently.
3. 3. VerifyKeep evidence for each score and reject opportunities that fail margin or supply checks.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Compare competitor pricing, bundles, discounts, shipping, and perceived value.

1. 1. PrepareDefine the target customer, acceptable price band, margin floor and supply constraints before opening a research tool.
2. 2. ExecuteCollect comparable products and score demand, content potential, competition and unit economics consistently.
3. 3. VerifyKeep evidence for each score and reject opportunities that fail margin or supply checks.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Test whether a product solves a clear problem for a specific audience.

1. 1. PrepareDefine the target customer, acceptable price band, margin floor and supply constraints before opening a research tool.
2. 2. ExecuteCollect comparable products and score demand, content potential, competition and unit economics consistently.
3. 3. VerifyKeep evidence for each score and reject opportunities that fail margin or supply checks.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Calculate contribution margin after COGS, fulfillment, commissions, platform fees, and advertising.

1. 1. PrepareDefine the target customer, acceptable price band, margin floor and supply constraints before opening a research tool.
2. 2. ExecuteCollect comparable products and score demand, content potential, competition and unit economics consistently.
3. 3. VerifyKeep evidence for each score and reject opportunities that fail margin or supply checks.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Identify emerging formats, search demand, seasonal interest, and product conversations.

1. 1. PrepareDefine the target customer, acceptable price band, margin floor and supply constraints before opening a research tool.
2. 2. ExecuteCollect comparable products and score demand, content potential, competition and unit economics consistently.
3. 3. VerifyKeep evidence for each score and reject opportunities that fail margin or supply checks.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Evaluate beauty, supplements, CPG, apparel, accessories, and other categories.

1. 1. PrepareDefine the target customer, acceptable price band, margin floor and supply constraints before opening a research tool.
2. 2. ExecuteCollect comparable products and score demand, content potential, competition and unit economics consistently.
3. 3. VerifyKeep evidence for each score and reject opportunities that fail margin or supply checks.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Rank potential products by profitability, competition, content potential, and supply reliability.

1. 1. PrepareDefine the target customer, acceptable price band, margin floor and supply constraints before opening a research tool.
2. 2. ExecuteCollect comparable products and score demand, content potential, competition and unit economics consistently.
3. 3. VerifyKeep evidence for each score and reject opportunities that fail margin or supply checks.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Create compliant listings with titles, descriptions, images, attributes, and variants.

1. 1. PrepareCollect approved product facts, media, variants, inventory, keywords and category documentation.
2. 2. ExecuteBuild or improve one listing element at a time so the effect of each change can be measured.
3. 3. VerifyCheck the mobile product page, policy status, stock, checkout and conversion data before scaling traffic.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Research keywords and optimize listings for relevant product searches.

1. 1. PrepareCollect approved product facts, media, variants, inventory, keywords and category documentation.
2. 2. ExecuteBuild or improve one listing element at a time so the effect of each change can be measured.
3. 3. VerifyCheck the mobile product page, policy status, stock, checkout and conversion data before scaling traffic.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Produce clear product imagery, lifestyle images, demonstration shots, and comparison graphics.

1. 1. PrepareCollect approved product facts, media, variants, inventory, keywords and category documentation.
2. 2. ExecuteBuild or improve one listing element at a time so the effect of each change can be measured.
3. 3. VerifyCheck the mobile product page, policy status, stock, checkout and conversion data before scaling traffic.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Structure descriptions around benefits, specifications, use cases, and objections.

1. 1. PrepareCollect approved product facts, media, variants, inventory, keywords and category documentation.
2. 2. ExecuteBuild or improve one listing element at a time so the effect of each change can be measured.
3. 3. VerifyCheck the mobile product page, policy status, stock, checkout and conversion data before scaling traffic.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Build two-packs, multi-packs, starter kits, and complementary product bundles.

1. 1. PrepareCollect approved product facts, media, variants, inventory, keywords and category documentation.
2. 2. ExecuteBuild or improve one listing element at a time so the effect of each change can be measured.
3. 3. VerifyCheck the mobile product page, policy status, stock, checkout and conversion data before scaling traffic.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Configure eligible coupons, product discounts, and campaign offers.

1. 1. PrepareCollect approved product facts, media, variants, inventory, keywords and category documentation.
2. 2. ExecuteBuild or improve one listing element at a time so the effect of each change can be measured.
3. 3. VerifyCheck the mobile product page, policy status, stock, checkout and conversion data before scaling traffic.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Use bundle economics, thresholds, and product combinations to improve AOV.

1. 1. PrepareCollect approved product facts, media, variants, inventory, keywords and category documentation.
2. 2. ExecuteBuild or improve one listing element at a time so the effect of each change can be measured.
3. 3. VerifyCheck the mobile product page, policy status, stock, checkout and conversion data before scaling traffic.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Collect legitimate feedback, respond to reviews, and identify recurring product issues.

1. 1. PrepareCollect approved product facts, media, variants, inventory, keywords and category documentation.
2. 2. ExecuteBuild or improve one listing element at a time so the effect of each change can be measured.
3. 3. VerifyCheck the mobile product page, policy status, stock, checkout and conversion data before scaling traffic.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Diagnose weak listings using traffic, conversion, reviews, and competitor comparisons.

1. 1. PrepareCollect approved product facts, media, variants, inventory, keywords and category documentation.
2. 2. ExecuteBuild or improve one listing element at a time so the effect of each change can be measured.
3. 3. VerifyCheck the mobile product page, policy status, stock, checkout and conversion data before scaling traffic.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Test titles, images, descriptions, bundles, and offers while tracking results.

1. 1. PrepareCollect approved product facts, media, variants, inventory, keywords and category documentation.
2. 2. ExecuteBuild or improve one listing element at a time so the effect of each change can be measured.
3. 3. VerifyCheck the mobile product page, policy status, stock, checkout and conversion data before scaling traffic.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Configure affiliate access, product eligibility, and collaboration settings.

1. 1. PrepareSet product eligibility, commission guardrails, sample inventory and a creator-fit scorecard.
2. 2. ExecuteSource, qualify, invite and follow up with creators in a tracked pipeline.
3. 3. VerifyReview sample-to-post rate, attributed orders, contribution margin and creator quality weekly.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Create open affiliate offers with appropriate commissions and sample conditions.

1. 1. PrepareSet product eligibility, commission guardrails, sample inventory and a creator-fit scorecard.
2. 2. ExecuteSource, qualify, invite and follow up with creators in a tracked pipeline.
3. 3. VerifyReview sample-to-post rate, attributed orders, contribution margin and creator quality weekly.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Identify and invite creators whose audiences match the product.

1. 1. PrepareSet product eligibility, commission guardrails, sample inventory and a creator-fit scorecard.
2. 2. ExecuteSource, qualify, invite and follow up with creators in a tracked pipeline.
3. 3. VerifyReview sample-to-post rate, attributed orders, contribution margin and creator quality weekly.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Evaluate creator content, engagement, audience fit, sales history, and brand safety.

1. 1. PrepareSet product eligibility, commission guardrails, sample inventory and a creator-fit scorecard.
2. 2. ExecuteSource, qualify, invite and follow up with creators in a tracked pipeline.
3. 3. VerifyReview sample-to-post rate, attributed orders, contribution margin and creator quality weekly.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Set commission rates using margins, creator incentives, and paid-media economics.

1. 1. PrepareSet product eligibility, commission guardrails, sample inventory and a creator-fit scorecard.
2. 2. ExecuteSource, qualify, invite and follow up with creators in a tracked pipeline.
3. 3. VerifyReview sample-to-post rate, attributed orders, contribution margin and creator quality weekly.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Review requests, approve samples, monitor shipping, and track creator obligations.

1. 1. PrepareSet product eligibility, commission guardrails, sample inventory and a creator-fit scorecard.
2. 2. ExecuteSource, qualify, invite and follow up with creators in a tracked pipeline.
3. 3. VerifyReview sample-to-post rate, attributed orders, contribution margin and creator quality weekly.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Build a scalable outreach pipeline with sourcing, invitations, follow-ups, and reporting.

1. 1. PrepareSet product eligibility, commission guardrails, sample inventory and a creator-fit scorecard.
2. 2. ExecuteSource, qualify, invite and follow up with creators in a tracked pipeline.
3. 3. VerifyReview sample-to-post rate, attributed orders, contribution margin and creator quality weekly.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Create concise briefs covering hooks, product demonstrations, compliance, and deliverables.

1. 1. PrepareSet product eligibility, commission guardrails, sample inventory and a creator-fit scorecard.
2. 2. ExecuteSource, qualify, invite and follow up with creators in a tracked pipeline.
3. 3. VerifyReview sample-to-post rate, attributed orders, contribution margin and creator quality weekly.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Track posted content, attributed orders, GMV, commission costs, and creator productivity.

1. 1. PrepareSet product eligibility, commission guardrails, sample inventory and a creator-fit scorecard.
2. 2. ExecuteSource, qualify, invite and follow up with creators in a tracked pipeline.
3. 3. VerifyReview sample-to-post rate, attributed orders, contribution margin and creator quality weekly.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Build repeat partnerships, negotiate terms, and secure content permissions.

1. 1. PrepareSet product eligibility, commission guardrails, sample inventory and a creator-fit scorecard.
2. 2. ExecuteSource, qualify, invite and follow up with creators in a tracked pipeline.
3. 3. VerifyReview sample-to-post rate, attributed orders, contribution margin and creator quality weekly.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Develop a creator-led content calendar for organic and paid distribution.

1. 1. PrepareChoose one audience, one problem and one approved product proof point for the creative task.
2. 2. ExecuteProduce several original hooks and demonstrations, keeping claims supportable and the product visible.
3. 3. VerifyLabel every asset, record rights and compare retention, clicks and sales before choosing winners.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Create opening lines and visuals that communicate relevance immediately.

1. 1. PrepareChoose one audience, one problem and one approved product proof point for the creative task.
2. 2. ExecuteProduce several original hooks and demonstrations, keeping claims supportable and the product visible.
3. 3. VerifyLabel every asset, record rights and compare retention, clicks and sales before choosing winners.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Structure videos using problem, demonstration, proof, objection handling, and CTA.

1. 1. PrepareChoose one audience, one problem and one approved product proof point for the creative task.
2. 2. ExecuteProduce several original hooks and demonstrations, keeping claims supportable and the product visible.
3. 3. VerifyLabel every asset, record rights and compare retention, clicks and sales before choosing winners.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Show product functionality and outcomes clearly without unsupported claims.

1. 1. PrepareChoose one audience, one problem and one approved product proof point for the creative task.
2. 2. ExecuteProduce several original hooks and demonstrations, keeping claims supportable and the product visible.
3. 3. VerifyLabel every asset, record rights and compare retention, clicks and sales before choosing winners.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Analyze publicly available competitor videos and extract original creative insights.

1. 1. PrepareChoose one audience, one problem and one approved product proof point for the creative task.
2. 2. ExecuteProduce several original hooks and demonstrations, keeping claims supportable and the product visible.
3. 3. VerifyLabel every asset, record rights and compare retention, clicks and sales before choosing winners.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Build a creator, editing, approval, and publishing workflow.

1. 1. PrepareChoose one audience, one problem and one approved product proof point for the creative task.
2. 2. ExecuteProduce several original hooks and demonstrations, keeping claims supportable and the product visible.
3. 3. VerifyLabel every asset, record rights and compare retention, clicks and sales before choosing winners.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Optimize pacing, subtitles, framing, sound, and mobile readability.

1. 1. PrepareChoose one audience, one problem and one approved product proof point for the creative task.
2. 2. ExecuteProduce several original hooks and demonstrations, keeping claims supportable and the product visible.
3. 3. VerifyLabel every asset, record rights and compare retention, clicks and sales before choosing winners.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Test multiple hooks, audiences, angles, demonstrations, and CTAs.

1. 1. PrepareChoose one audience, one problem and one approved product proof point for the creative task.
2. 2. ExecuteProduce several original hooks and demonstrations, keeping claims supportable and the product visible.
3. 3. VerifyLabel every asset, record rights and compare retention, clicks and sales before choosing winners.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Obtain appropriate creator licensing and advertising authorization.

1. 1. PrepareChoose one audience, one problem and one approved product proof point for the creative task.
2. 2. ExecuteProduce several original hooks and demonstrations, keeping claims supportable and the product visible.
3. 3. VerifyLabel every asset, record rights and compare retention, clicks and sales before choosing winners.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Adapt successful concepts for organic TikTok, paid TikTok, and other authorized channels.

1. 1. PrepareChoose one audience, one problem and one approved product proof point for the creative task.
2. 2. ExecuteProduce several original hooks and demonstrations, keeping claims supportable and the product visible.
3. 3. VerifyLabel every asset, record rights and compare retention, clicks and sales before choosing winners.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Understand campaigns, reporting, budgets, billing, and advertising assets.

1. 1. PrepareConfirm tracking, creative authorization, inventory and break-even economics before spending.
2. 2. ExecuteLaunch with a written hypothesis, controlled budget and enough creative variation to learn.
3. 3. VerifyJudge sales against contribution margin, investigate delivery constraints and log the next test.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Configure available TikTok Shop GMV Max campaigns, products, budgets, and ROI targets.

1. 1. PrepareConfirm tracking, creative authorization, inventory and break-even economics before spending.
2. 2. ExecuteLaunch with a written hypothesis, controlled budget and enough creative variation to learn.
3. 3. VerifyJudge sales against contribution margin, investigate delivery constraints and log the next test.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Allocate daily spend using unit economics, inventory, and test objectives.

1. 1. PrepareConfirm tracking, creative authorization, inventory and break-even economics before spending.
2. 2. ExecuteLaunch with a written hypothesis, controlled budget and enough creative variation to learn.
3. 3. VerifyJudge sales against contribution margin, investigate delivery constraints and log the next test.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Set initial ROI targets and understand how targets affect campaign delivery.

1. 1. PrepareConfirm tracking, creative authorization, inventory and break-even economics before spending.
2. 2. ExecuteLaunch with a written hypothesis, controlled budget and enough creative variation to learn.
3. 3. VerifyJudge sales against contribution margin, investigate delivery constraints and log the next test.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Secure required creator permissions and connect eligible content.

1. 1. PrepareConfirm tracking, creative authorization, inventory and break-even economics before spending.
2. 2. ExecuteLaunch with a written hypothesis, controlled budget and enough creative variation to learn.
3. 3. VerifyJudge sales against contribution margin, investigate delivery constraints and log the next test.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Identify delivery constraints, weak conversion, creative fatigue, and unprofitable spend.

1. 1. PrepareConfirm tracking, creative authorization, inventory and break-even economics before spending.
2. 2. ExecuteLaunch with a written hypothesis, controlled budget and enough creative variation to learn.
3. 3. VerifyJudge sales against contribution margin, investigate delivery constraints and log the next test.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Develop a structured system for testing new creator assets and angles.

1. 1. PrepareConfirm tracking, creative authorization, inventory and break-even economics before spending.
2. 2. ExecuteLaunch with a written hypothesis, controlled budget and enough creative variation to learn.
3. 3. VerifyJudge sales against contribution margin, investigate delivery constraints and log the next test.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Increase spend gradually using contribution margin, inventory, and performance consistency.

1. 1. PrepareConfirm tracking, creative authorization, inventory and break-even economics before spending.
2. 2. ExecuteLaunch with a written hypothesis, controlled budget and enough creative variation to learn.
3. 3. VerifyJudge sales against contribution margin, investigate delivery constraints and log the next test.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Investigate disapprovals, underdelivery, tracking issues, and budget constraints.

1. 1. PrepareConfirm tracking, creative authorization, inventory and break-even economics before spending.
2. 2. ExecuteLaunch with a written hypothesis, controlled budget and enough creative variation to learn.
3. 3. VerifyJudge sales against contribution margin, investigate delivery constraints and log the next test.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Create daily and weekly reports covering spend, GMV, attributed sales, ROI, and profitability.

1. 1. PrepareConfirm tracking, creative authorization, inventory and break-even economics before spending.
2. 2. ExecuteLaunch with a written hypothesis, controlled budget and enough creative variation to learn.
3. 3. VerifyJudge sales against contribution margin, investigate delivery constraints and log the next test.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Check LIVE eligibility and configure approved selling tools.

1. 1. PrepareConfirm eligibility, products, host, moderation, equipment, run-of-show and policy-safe talking points.
2. 2. ExecuteRun the show in repeatable segments: hook, demonstration, questions, offer and transition.
3. 3. VerifyReview watch time, product clicks, orders and host notes; turn strong moments into new clips.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Configure cameras, microphones, lighting, connectivity, and product displays.

1. 1. PrepareConfirm eligibility, products, host, moderation, equipment, run-of-show and policy-safe talking points.
2. 2. ExecuteRun the show in repeatable segments: hook, demonstration, questions, offer and transition.
3. 3. VerifyReview watch time, product clicks, orders and host notes; turn strong moments into new clips.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Build repeatable presentation segments with demonstrations, benefits, and CTAs.

1. 1. PrepareConfirm eligibility, products, host, moderation, equipment, run-of-show and policy-safe talking points.
2. 2. ExecuteRun the show in repeatable segments: hook, demonstration, questions, offer and transition.
3. 3. VerifyReview watch time, product clicks, orders and host notes; turn strong moments into new clips.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Train hosts on product knowledge, pacing, audience engagement, and compliance.

1. 1. PrepareConfirm eligibility, products, host, moderation, equipment, run-of-show and policy-safe talking points.
2. 2. ExecuteRun the show in repeatable segments: hook, demonstration, questions, offer and transition.
3. 3. VerifyReview watch time, product clicks, orders and host notes; turn strong moments into new clips.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Create structured 30-, 60-, and 120-minute show formats.

1. 1. PrepareConfirm eligibility, products, host, moderation, equipment, run-of-show and policy-safe talking points.
2. 2. ExecuteRun the show in repeatable segments: hook, demonstration, questions, offer and transition.
3. 3. VerifyReview watch time, product clicks, orders and host notes; turn strong moments into new clips.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Manage featured products and eligible promotional offers during sessions.

1. 1. PrepareConfirm eligibility, products, host, moderation, equipment, run-of-show and policy-safe talking points.
2. 2. ExecuteRun the show in repeatable segments: hook, demonstration, questions, offer and transition.
3. 3. VerifyReview watch time, product clicks, orders and host notes; turn strong moments into new clips.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Use demonstrations, Q&A, transitions, and interactive segments to maintain interest.

1. 1. PrepareConfirm eligibility, products, host, moderation, equipment, run-of-show and policy-safe talking points.
2. 2. ExecuteRun the show in repeatable segments: hook, demonstration, questions, offer and transition.
3. 3. VerifyReview watch time, product clicks, orders and host notes; turn strong moments into new clips.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Handle comments, customer questions, spam, prohibited claims, and escalation.

1. 1. PrepareConfirm eligibility, products, host, moderation, equipment, run-of-show and policy-safe talking points.
2. 2. ExecuteRun the show in repeatable segments: hook, demonstration, questions, offer and transition.
3. 3. VerifyReview watch time, product clicks, orders and host notes; turn strong moments into new clips.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Measure viewers, watch duration, product clicks, orders, and sales performance.

1. 1. PrepareConfirm eligibility, products, host, moderation, equipment, run-of-show and policy-safe talking points.
2. 2. ExecuteRun the show in repeatable segments: hook, demonstration, questions, offer and transition.
3. 3. VerifyReview watch time, product clicks, orders and host notes; turn strong moments into new clips.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Build host schedules, production checklists, performance reviews, and repeatable shows.

1. 1. PrepareConfirm eligibility, products, host, moderation, equipment, run-of-show and policy-safe talking points.
2. 2. ExecuteRun the show in repeatable segments: hook, demonstration, questions, offer and transition.
3. 3. VerifyReview watch time, product clicks, orders and host notes; turn strong moments into new clips.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Review new orders, fulfillment deadlines, and exceptions.

1. 1. PrepareRead the current market and category rules; prepare owners, escalation contacts and evidence folders.
2. 2. ExecuteProcess the operational task from the official queue and record every exception or customer contact.
3. 3. VerifyCheck deadlines, tracking, account health and policy status; escalate legal questions to a qualified professional.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Generate shipping labels and ensure accurate tracking updates.

1. 1. PrepareRead the current market and category rules; prepare owners, escalation contacts and evidence folders.
2. 2. ExecuteProcess the operational task from the official queue and record every exception or customer contact.
3. 3. VerifyCheck deadlines, tracking, account health and policy status; escalate legal questions to a qualified professional.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Prevent overselling across TikTok Shop, Shopify, and fulfillment partners.

1. 1. PrepareRead the current market and category rules; prepare owners, escalation contacts and evidence folders.
2. 2. ExecuteProcess the operational task from the official queue and record every exception or customer contact.
3. 3. VerifyCheck deadlines, tracking, account health and policy status; escalate legal questions to a qualified professional.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Process eligible returns, refunds, disputes, and customer requests.

1. 1. PrepareRead the current market and category rules; prepare owners, escalation contacts and evidence folders.
2. 2. ExecuteProcess the operational task from the official queue and record every exception or customer contact.
3. 3. VerifyCheck deadlines, tracking, account health and policy status; escalate legal questions to a qualified professional.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Create support templates, escalation rules, and response-time targets.

1. 1. PrepareRead the current market and category rules; prepare owners, escalation contacts and evidence folders.
2. 2. ExecuteProcess the operational task from the official queue and record every exception or customer contact.
3. 3. VerifyCheck deadlines, tracking, account health and policy status; escalate legal questions to a qualified professional.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Review violations, fulfillment performance, complaints, and risk indicators.

1. 1. PrepareRead the current market and category rules; prepare owners, escalation contacts and evidence folders.
2. 2. ExecuteProcess the operational task from the official queue and record every exception or customer contact.
3. 3. VerifyCheck deadlines, tracking, account health and policy status; escalate legal questions to a qualified professional.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Gather evidence and submit accurate appeals through approved processes.

1. 1. PrepareRead the current market and category rules; prepare owners, escalation contacts and evidence folders.
2. 2. ExecuteProcess the operational task from the official queue and record every exception or customer contact.
3. 3. VerifyCheck deadlines, tracking, account health and policy status; escalate legal questions to a qualified professional.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Review product eligibility, labeling, creator claims, and relevant advertising rules.

1. 1. PrepareRead the current market and category rules; prepare owners, escalation contacts and evidence folders.
2. 2. ExecuteProcess the operational task from the official queue and record every exception or customer contact.
3. 3. VerifyCheck deadlines, tracking, account health and policy status; escalate legal questions to a qualified professional.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Check category requirements, product documentation, and applicable restrictions.

1. 1. PrepareRead the current market and category rules; prepare owners, escalation contacts and evidence folders.
2. 2. ExecuteProcess the operational task from the official queue and record every exception or customer contact.
3. 3. VerifyCheck deadlines, tracking, account health and policy status; escalate legal questions to a qualified professional.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Prepare for access issues, shipping interruptions, account restrictions, and operational incidents.

1. 1. PrepareRead the current market and category rules; prepare owners, escalation contacts and evidence folders.
2. 2. ExecuteProcess the operational task from the official queue and record every exception or customer contact.
3. 3. VerifyCheck deadlines, tracking, account health and policy status; escalate legal questions to a qualified professional.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Interpret traffic, conversion, sales, product performance, and account trends.

1. 1. PrepareChoose one reporting period and define GMV, refunds, fees, spend and contribution consistently.
2. 2. ExecuteExport source reports, reconcile them at order level and calculate the metric without mixing attribution windows.
3. 3. VerifyInvestigate differences, annotate one-off events and assign the next action to an owner.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Reconcile GMV, net sales, refunds, fees, expenses, and actual profit.

1. 1. PrepareChoose one reporting period and define GMV, refunds, fees, spend and contribution consistently.
2. 2. ExecuteExport source reports, reconcile them at order level and calculate the metric without mixing attribution windows.
3. 3. VerifyInvestigate differences, annotate one-off events and assign the next action to an owner.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Calculate the paid-media efficiency needed to avoid contribution losses.

1. 1. PrepareChoose one reporting period and define GMV, refunds, fees, spend and contribution consistently.
2. 2. ExecuteExport source reports, reconcile them at order level and calculate the metric without mixing attribution windows.
3. 3. VerifyInvestigate differences, annotate one-off events and assign the next action to an owner.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Estimate acquisition costs and distinguish new from returning customers where data permits.

1. 1. PrepareChoose one reporting period and define GMV, refunds, fees, spend and contribution consistently.
2. 2. ExecuteExport source reports, reconcile them at order level and calculate the metric without mixing attribution windows.
3. 3. VerifyInvestigate differences, annotate one-off events and assign the next action to an owner.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Compare creator commissions, sample expenses, attributed sales, and contribution margin.

1. 1. PrepareChoose one reporting period and define GMV, refunds, fees, spend and contribution consistently.
2. 2. ExecuteExport source reports, reconcile them at order level and calculate the metric without mixing attribution windows.
3. 3. VerifyInvestigate differences, annotate one-off events and assign the next action to an owner.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Match TikTok Shop payouts against order-level fees, refunds, adjustments, and bank deposits.

1. 1. PrepareChoose one reporting period and define GMV, refunds, fees, spend and contribution consistently.
2. 2. ExecuteExport source reports, reconcile them at order level and calculate the metric without mixing attribution windows.
3. 3. VerifyInvestigate differences, annotate one-off events and assign the next action to an owner.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Track orders, GMV, spend, ROI, conversion, AOV, and operational exceptions.

1. 1. PrepareChoose one reporting period and define GMV, refunds, fees, spend and contribution consistently.
2. 2. ExecuteExport source reports, reconcile them at order level and calculate the metric without mixing attribution windows.
3. 3. VerifyInvestigate differences, annotate one-off events and assign the next action to an owner.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Measure customer retention, reorder behavior, and lifetime contribution.

1. 1. PrepareChoose one reporting period and define GMV, refunds, fees, spend and contribution consistently.
2. 2. ExecuteExport source reports, reconcile them at order level and calculate the metric without mixing attribution windows.
3. 3. VerifyInvestigate differences, annotate one-off events and assign the next action to an owner.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Predict stock needs using sales velocity, lead times, and planned campaigns.

1. 1. PrepareChoose one reporting period and define GMV, refunds, fees, spend and contribution consistently.
2. 2. ExecuteExport source reports, reconcile them at order level and calculate the metric without mixing attribution windows.
3. 3. VerifyInvestigate differences, annotate one-off events and assign the next action to an owner.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Diagnose growth, profitability, bottlenecks, and next-week priorities.

1. 1. PrepareChoose one reporting period and define GMV, refunds, fees, spend and contribution consistently.
2. 2. ExecuteExport source reports, reconcile them at order level and calculate the metric without mixing attribution windows.
3. 3. VerifyInvestigate differences, annotate one-off events and assign the next action to an owner.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Coordinate verification, listings, integrations, creators, and launch readiness.

1. 1. PrepareSet the business objective, owner, decision rights, inputs and pass/fail criteria before starting.
2. 2. ExecuteRun the system on a fixed cadence with templates, permissions and exception handling.
3. 3. VerifyAudit quality, profitability and bottlenecks; document the next 30- and 90-day priorities.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Set targets, run creative tests, recruit affiliates, and review performance weekly.

1. 1. PrepareSet the business objective, owner, decision rights, inputs and pass/fail criteria before starting.
2. 2. ExecuteRun the system on a fixed cadence with templates, permissions and exception handling.
3. 3. VerifyAudit quality, profitability and bottlenecks; document the next 30- and 90-day priorities.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Build a milestone-based growth plan using content, affiliates, paid media, and inventory.

1. 1. PrepareSet the business objective, owner, decision rights, inputs and pass/fail criteria before starting.
2. 2. ExecuteRun the system on a fixed cadence with templates, permissions and exception handling.
3. 3. VerifyAudit quality, profitability and bottlenecks; document the next 30- and 90-day priorities.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Coordinate TikTok Shop, Shopify, Amazon, and Meta without duplicating reported revenue.

1. 1. PrepareSet the business objective, owner, decision rights, inputs and pass/fail criteria before starting.
2. 2. ExecuteRun the system on a fixed cadence with templates, permissions and exception handling.
3. 3. VerifyAudit quality, profitability and bottlenecks; document the next 30- and 90-day priorities.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Automate appropriate reporting, task routing, creator follow-ups, and operational alerts.

1. 1. PrepareSet the business objective, owner, decision rights, inputs and pass/fail criteria before starting.
2. 2. ExecuteRun the system on a fixed cadence with templates, permissions and exception handling.
3. 3. VerifyAudit quality, profitability and bottlenecks; document the next 30- and 90-day priorities.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Create separate workspaces, permissions, dashboards, and client operating procedures.

1. 1. PrepareSet the business objective, owner, decision rights, inputs and pass/fail criteria before starting.
2. 2. ExecuteRun the system on a fixed cadence with templates, permissions and exception handling.
3. 3. VerifyAudit quality, profitability and bottlenecks; document the next 30- and 90-day priorities.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Collect access, brand assets, financial targets, product information, and compliance documentation.

1. 1. PrepareSet the business objective, owner, decision rights, inputs and pass/fail criteria before starting.
2. 2. ExecuteRun the system on a fixed cadence with templates, permissions and exception handling.
3. 3. VerifyAudit quality, profitability and bottlenecks; document the next 30- and 90-day priorities.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Define responsibilities for account managers, affiliate managers, editors, media buyers, and operations staff.

1. 1. PrepareSet the business objective, owner, decision rights, inputs and pass/fail criteria before starting.
2. 2. ExecuteRun the system on a fixed cadence with templates, permissions and exception handling.
3. 3. VerifyAudit quality, profitability and bottlenecks; document the next 30- and 90-day priorities.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Deliver weekly updates, explain performance, manage approvals, and document decisions.

1. 1. PrepareSet the business objective, owner, decision rights, inputs and pass/fail criteria before starting.
2. 2. ExecuteRun the system on a fixed cadence with templates, permissions and exception handling.
3. 3. VerifyAudit quality, profitability and bottlenecks; document the next 30- and 90-day priorities.

Done when the task is completed, checked, documented and assigned a next review date.

Outcome: Perform a complete account assessment and build a prioritized 90-day improvement roadmap.

1. 1. PrepareSet the business objective, owner, decision rights, inputs and pass/fail criteria before starting.
2. 2. ExecuteRun the system on a fixed cadence with templates, permissions and exception handling.
3. 3. VerifyAudit quality, profitability and bottlenecks; document the next 30- and 90-day priorities.

Done when the task is completed, checked, documented and assigned a next review date.