3,000+
Orders shipped
$1.2M
GMV in 2 months (Amazon BSR)
+69.8%
Ordered SKUs lift
+37.3%
Buyers lift
The real bottleneck
- Brand merchants entering the US TikTok market needed full-stack operations, business development, creators, and ads.
- Most brands at this stage try to fix it with more ad spend. The fix was the system around the ads: creators, content volume, and offers.
First moves
- Full onboarding and business development
- Creator management and shop operations
What changed first
- The first measurable signal was 3,000+ orders shipped.
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